:root{--pink:#ec2d7c;--pink-dark:#bd1559;--navy:#16243b;--ink:#192233;--muted:#657080;--blush:#fff1f6;--line:#e6e9ee;--white:#fff;--shadow:0 22px 55px rgba(18,33,58,.12)}
*{box-sizing:border-box}html{scroll-behavior:smooth}body{margin:0;color:var(--ink);background:#fff;font-family:"DM Sans",sans-serif;font-size:16px;line-height:1.55}a{color:inherit;text-decoration:none}button,input,select,textarea{font:inherit}button{cursor:pointer}.topbar{height:82px;display:flex;align-items:center;justify-content:space-between;padding:8px clamp(20px,5vw,72px);background:rgba(255,255,255,.96);position:sticky;top:0;z-index:20;border-bottom:1px solid rgba(230,233,238,.8);backdrop-filter:blur(12px)}.brand{display:flex;align-items:center;gap:12px}.brand img{width:58px;height:58px;object-fit:cover;border-radius:14px}.brand span{display:flex;flex-direction:column}.brand strong{font-family:"Playfair Display",serif;font-size:1.18rem}.brand small{color:var(--muted);font-size:.78rem}.topbar nav{display:flex;align-items:center;gap:28px;font-weight:600}.nav-call{color:var(--pink-dark)}.language-toggle{border:1px solid var(--navy);background:var(--navy);color:#fff;border-radius:999px;width:42px;height:42px;font-weight:700}.hero{min-height:650px;display:grid;grid-template-columns:1.02fr .98fr;background:var(--navy);color:#fff;overflow:hidden}.hero-photo{min-height:650px;background:linear-gradient(90deg,transparent 72%,var(--navy)),url("hero-cleaning.png") center/cover no-repeat;order:2}.hero-copy{align-self:center;padding:70px clamp(28px,6vw,94px)}.eyebrow{display:flex;align-items:center;gap:10px;text-transform:uppercase;letter-spacing:.14em;font-weight:700;font-size:.8rem;color:#ffd4e6}.eyebrow>span:first-child{width:34px;height:2px;background:var(--pink)}h1,h2{font-family:"Playfair Display",serif;line-height:1.08;margin:0}.hero h1{font-size:clamp(3rem,5.2vw,5.5rem);letter-spacing:-.04em;max-width:760px;margin:22px 0}.hero-copy>p{max-width:620px;font-size:1.1rem;color:#dfe4ec}.hero-actions{display:flex;gap:12px;margin:32px 0}.button{display:inline-flex;align-items:center;justify-content:center;min-height:52px;padding:0 24px;border-radius:12px;border:1px solid transparent;font-weight:700;transition:.2s ease}.button:hover{transform:translateY(-2px)}.button.primary{background:var(--pink);color:#fff;box-shadow:0 12px 28px rgba(236,45,124,.28)}.button.primary:hover{background:#f33c88}.button.ghost{border-color:rgba(255,255,255,.4);color:#fff}.button.dark{background:var(--navy);color:#fff}.button.full{width:100%}.trust-row{display:flex;gap:24px;flex-wrap:wrap;font-size:.88rem;color:#dfe4ec}.trust-row>span{display:flex;gap:6px}.quote-section{padding:94px clamp(20px,5vw,72px);background:linear-gradient(180deg,#fff 0,#fff8fb 100%)}.section-heading{text-align:center;max-width:760px;margin:0 auto 42px}.section-heading.left{text-align:left;margin:0 0 34px}.section-kicker{color:var(--pink-dark);text-transform:uppercase;letter-spacing:.14em;font-weight:700;font-size:.78rem}.section-heading h2,.request-card h2,.about-strip h2{font-size:clamp(2.25rem,4vw,4rem);margin:10px 0 14px;letter-spacing:-.025em}.section-heading p{color:var(--muted);font-size:1.05rem}.calculator-shell{max-width:1180px;margin:auto;display:grid;grid-template-columns:1.55fr .75fr;background:#fff;border:1px solid var(--line);border-radius:24px;box-shadow:var(--shadow);overflow:hidden}.quote-form{padding:38px}.form-step-label{display:flex;align-items:center;gap:12px;font-weight:700;margin-bottom:24px}.form-step-label>span:first-child{display:grid;place-items:center;width:34px;height:34px;border-radius:50%;background:var(--pink);color:#fff}.form-grid{display:grid;grid-template-columns:repeat(2,1fr);gap:18px}.form-grid label,.request-form label{display:flex;flex-direction:column;gap:7px;font-weight:600;font-size:.9rem}.form-grid input,.form-grid select,.request-form input,.request-form textarea{width:100%;min-height:52px;border:1px solid #cfd5df;border-radius:10px;padding:11px 13px;background:#fff;color:var(--ink);outline:none}.form-grid input:focus,.form-grid select:focus,.request-form input:focus,.request-form textarea:focus{border-color:var(--pink);box-shadow:0 0 0 3px rgba(236,45,124,.1)}.addons{border:0;padding:0;margin:28px 0 0}.addons legend{font-weight:700;margin-bottom:12px}.addons{display:grid;grid-template-columns:repeat(2,1fr);gap:10px}.addons legend{grid-column:1/-1}.check{display:flex;align-items:center;gap:10px;border:1px solid var(--line);padding:12px;border-radius:10px;cursor:pointer}.check input{accent-color:var(--pink);width:18px;height:18px}.check span{display:flex;flex:1;justify-content:space-between;gap:12px}.check small{color:var(--pink-dark);font-weight:700}.estimate-card{background:var(--navy);color:#fff;padding:40px;display:flex;flex-direction:column;justify-content:space-between;gap:28px}.estimate-label{text-transform:uppercase;letter-spacing:.12em;color:#ffd4e6;font-size:.75rem;font-weight:700}.estimate-price{font-family:"Playfair Display",serif;font-size:clamp(2.7rem,4.2vw,4.5rem);letter-spacing:-.05em;display:flex;gap:9px;align-items:center;margin-top:8px}.estimate-card>div>p{color:#bfc9d9;margin:0}.estimate-detail{border-top:1px solid rgba(255,255,255,.16);padding-top:24px}.estimate-detail span{font-weight:700}.estimate-detail p{font-size:.88rem;color:#c9d1dd}.phone-link{text-align:center;color:#ffd4e6;font-weight:600}.request-section{padding:0 clamp(20px,5vw,72px) 94px;background:#fff8fb}.request-card{max-width:900px;margin:auto;padding:42px;background:#fff;border:1px solid var(--line);border-radius:24px;box-shadow:var(--shadow)}.request-form{display:grid;grid-template-columns:repeat(2,1fr);gap:18px}.request-form .wide{grid-column:1/-1}.request-form textarea{resize:vertical}.privacy-note{text-align:center;color:var(--muted);font-size:.84rem}.services{padding:94px clamp(20px,5vw,72px)}.service-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:16px}.service-grid article{padding:28px;border:1px solid var(--line);border-radius:16px;transition:.2s}.service-grid article:hover{border-color:#f5a9c7;transform:translateY(-3px);box-shadow:0 16px 34px rgba(18,33,58,.08)}.service-grid article>span{color:var(--pink);font-weight:700;font-size:.78rem}.service-grid h3{font-family:"Playfair Display",serif;font-size:1.45rem;margin:13px 0 8px}.service-grid p{color:var(--muted);margin:0}.about-strip{display:grid;grid-template-columns:1.15fr .85fr;align-items:center;background:var(--blush)}.about-strip img{width:100%;height:100%;min-height:420px;object-fit:cover}.about-strip>div{padding:54px clamp(28px,6vw,82px)}.about-strip p{color:var(--muted);margin-bottom:26px}footer{padding:44px clamp(20px,5vw,72px);background:#101b2e;color:#fff;display:grid;grid-template-columns:1fr auto;gap:28px;align-items:center}.footer-brand{display:flex;gap:12px;align-items:center}.footer-brand img{width:58px;height:58px;object-fit:cover;border-radius:12px}.footer-brand div{display:flex;flex-direction:column}.footer-brand span{color:#bfc9d9;font-size:.85rem}.footer-links{display:flex;gap:22px;font-weight:600;color:#ffd4e6}footer>small{grid-column:1/-1;color:#8f9bad;border-top:1px solid rgba(255,255,255,.12);padding-top:20px}
@media(max-width:900px){.topbar{height:72px}.brand small,.topbar nav>a:not(.nav-call){display:none}.topbar nav{gap:10px}.brand img{width:48px;height:48px}.hero{grid-template-columns:1fr}.hero-photo{order:0;min-height:310px;background:linear-gradient(0deg,var(--navy),transparent 35%),url("hero-cleaning.png") center/cover no-repeat}.hero-copy{padding:38px 24px 58px}.hero h1{font-size:clamp(2.8rem,12vw,4.5rem)}.calculator-shell{grid-template-columns:1fr}.estimate-card{min-height:420px}.service-grid{grid-template-columns:repeat(2,1fr)}.about-strip{grid-template-columns:1fr}.about-strip img{min-height:300px}.footer-links{flex-direction:column;gap:8px}}
@media(max-width:600px){.nav-call{font-size:.84rem}.quote-section,.services{padding:64px 16px}.form-grid,.request-form,.service-grid{grid-template-columns:1fr}.quote-form,.estimate-card,.request-card{padding:26px 20px}.addons{grid-template-columns:1fr}.request-form .wide{grid-column:auto}.hero-actions{flex-direction:column}.button{width:100%}.trust-row{gap:12px}.about-strip>div{padding:42px 22px}.about-strip img{min-height:220px}.footer-brand{align-items:flex-start}.footer-links{grid-column:1/-1}footer{grid-template-columns:1fr}.footer-links{flex-direction:row;flex-wrap:wrap}.estimate-price{font-size:3.25rem}}

/* Founder hero portrait */
.hero-photo{background-image:linear-gradient(90deg,transparent 82%,var(--navy)),url("hero-isa-branded-v3.png")}
.founder-badge{display:flex;align-items:center;gap:11px;margin-top:28px;padding-top:22px;border-top:1px solid rgba(255,255,255,.15);max-width:320px}
.founder-initials{display:grid;place-items:center;width:42px;height:42px;border-radius:50%;background:var(--pink);font-weight:700}
.founder-badge>span:last-child{display:flex;flex-direction:column}
.founder-badge strong{font-family:"Playfair Display",serif;font-size:1.05rem}
.founder-badge small{color:#bfc9d9}
@media(max-width:900px){.hero-photo{min-height:360px;background-image:linear-gradient(0deg,var(--navy),transparent 35%),url("hero-isa-branded-v3.png")}}

.value-pills{display:flex;flex-wrap:wrap;gap:8px;margin:18px 0 20px}
.value-pills span{display:inline-flex;align-items:center;min-height:34px;padding:6px 12px;border-radius:999px;background:#fff;color:var(--pink-dark);border:1px solid #f4b0cc;font-weight:700;font-size:.82rem}
.section-heading.left p{max-width:760px;color:var(--muted)}

/* Service checklists */
.included-section{padding:94px clamp(20px,5vw,72px);background:#f7f9fc}
.checklist-grid{max-width:1180px;margin:0 auto;display:grid;grid-template-columns:repeat(2,1fr);gap:16px}
.checklist-card{background:#fff;border:1px solid var(--line);border-radius:16px;overflow:hidden;box-shadow:0 10px 28px rgba(18,33,58,.06)}
.checklist-card[open]{border-color:#f1a8c6}
.checklist-card summary{list-style:none;display:flex;flex-direction:column;gap:3px;position:relative;padding:22px 56px 22px 24px;cursor:pointer;font-family:"Playfair Display",serif;font-size:1.35rem;font-weight:700}
.checklist-card summary::-webkit-details-marker{display:none}
.checklist-card summary::after{content:"+";position:absolute;right:22px;top:18px;color:var(--pink);font-family:"DM Sans",sans-serif;font-size:1.7rem}
.checklist-card[open] summary::after{content:"–"}
.checklist-card summary small{font-family:"DM Sans",sans-serif;color:var(--muted);font-size:.84rem;font-weight:600}
.checklist-body{padding:0 24px 24px;border-top:1px solid var(--line)}
.checklist-body h3,.service-notes h3{font-size:1rem;margin:22px 0 8px;color:var(--pink-dark)}
.checklist-body ul,.stage-list{margin:8px 0 0;padding-left:22px}
.checklist-body li{margin:7px 0;color:#3d4756}
.includes-note{background:var(--blush);border-left:4px solid var(--pink);padding:12px 14px;border-radius:6px}
.exclusion-note{color:var(--muted);font-size:.92rem}
.service-notes{max-width:1180px;margin:18px auto 0;display:grid;grid-template-columns:repeat(3,1fr);gap:16px}
.service-notes>div{padding:22px;background:var(--navy);color:#dfe4ec;border-radius:16px}
.service-notes h3{color:#ffd4e6;margin-top:0}
.service-notes p{margin-bottom:0;font-size:.92rem}
@media(max-width:900px){.checklist-grid,.service-notes{grid-template-columns:1fr}}
@media(max-width:600px){.included-section{padding:64px 16px}.checklist-card summary{font-size:1.15rem;padding:19px 50px 19px 18px}.checklist-body{padding:0 18px 20px}}
.service-grid .service-card{display:block;padding:28px;border:1px solid var(--line);border-radius:16px;transition:.2s}
.service-grid .service-card:hover,.service-grid .service-card:focus-visible{border-color:#f5a9c7;transform:translateY(-3px);box-shadow:0 16px 34px rgba(18,33,58,.08)}
.service-grid .service-card>span{color:var(--pink);font-weight:700;font-size:.78rem}
.view-inclusions{display:block;margin-top:18px;color:var(--pink-dark);font-size:.9rem}

/* Tampa service landing pages */
.landing-hero{min-height:650px;display:grid;align-items:center;color:#fff;background-color:var(--navy);background-position:center;background-size:cover;position:relative;isolation:isolate}
.landing-hero::before{content:"";position:absolute;inset:0;z-index:-1;background:linear-gradient(90deg,rgba(10,22,41,.97) 0%,rgba(16,31,55,.88) 48%,rgba(16,31,55,.2) 100%)}
.home-cleaning-hero{background-image:url("hero-cleaning.png")}
.commercial-hero{background-image:url("maids-banner.jpeg")}
.landing-hero-copy{padding:90px clamp(24px,7vw,112px);max-width:850px}
.landing-hero h1{font-size:clamp(3rem,6vw,5.6rem);letter-spacing:-.04em;margin:22px 0}
.landing-hero-copy>p{font-size:1.12rem;color:#e0e6ef;max-width:720px}
.landing-section{padding:94px clamp(20px,5vw,72px)}
.local-service-grid{display:grid;grid-template-columns:repeat(2,1fr);gap:18px;max-width:1180px}
.local-service-grid article{padding:30px;border:1px solid var(--line);border-radius:18px;background:#fff;box-shadow:0 12px 32px rgba(18,33,58,.06)}
.local-service-grid article>span{color:var(--pink);font-weight:700;font-size:.78rem}
.local-service-grid h3{font-family:"Playfair Display",serif;font-size:1.55rem;margin:12px 0 8px}
.local-service-grid p{color:var(--muted);margin:0}
.local-proof{padding:76px clamp(20px,7vw,110px);display:grid;grid-template-columns:1.15fr .85fr;gap:64px;align-items:center;background:var(--navy);color:#fff}
.local-proof h2{font-size:clamp(2.3rem,4vw,4rem);margin:12px 0 18px}
.local-proof p{color:#cbd5e3;font-size:1.04rem}
.local-checks{list-style:none;margin:0;padding:0;display:grid;gap:13px}
.local-checks li{padding:16px 18px 16px 50px;border:1px solid rgba(255,255,255,.16);border-radius:12px;position:relative;background:rgba(255,255,255,.05);font-weight:600}
.local-checks li::before{content:"✓";position:absolute;left:18px;color:#ff78ad;font-weight:700}
.local-faq{padding:94px clamp(20px,5vw,72px);max-width:1100px;margin:auto}
.local-faq details{border:1px solid var(--line);border-radius:14px;margin:12px 0;background:#fff;overflow:hidden}
.local-faq summary{cursor:pointer;padding:20px 52px 20px 22px;font-weight:700;position:relative;list-style:none}
.local-faq summary::-webkit-details-marker{display:none}
.local-faq summary::after{content:"+";position:absolute;right:22px;color:var(--pink);font-size:1.4rem}
.local-faq details[open] summary::after{content:"–"}
.local-faq details p{margin:0;padding:0 22px 22px;color:var(--muted)}
.landing-cta{text-align:center;padding:80px 20px;background:var(--blush)}
.landing-cta h2{font-size:clamp(2.4rem,4.6vw,4.5rem);max-width:850px;margin:12px auto 18px}
.landing-cta p{max-width:700px;margin:0 auto;color:var(--muted);font-size:1.04rem}
.landing-cta .hero-actions{justify-content:center}
@media(max-width:900px){.landing-hero{min-height:600px;background-position:60% center}.landing-hero::before{background:linear-gradient(90deg,rgba(10,22,41,.97),rgba(16,31,55,.74))}.landing-hero-copy{padding:72px 24px}.local-proof{grid-template-columns:1fr;gap:36px}.local-service-grid{grid-template-columns:1fr}}
@media(max-width:600px){.landing-hero{min-height:640px}.landing-hero h1{font-size:clamp(2.8rem,13vw,4.2rem)}.landing-section,.local-faq{padding:64px 16px}.local-proof{padding:60px 20px}.local-service-grid article{padding:24px}.landing-cta{padding:64px 18px}}

/* Social proof, client types, process and FAQ */
.client-strip,.process-section,.why-section,.faq-section{padding:88px clamp(20px,5vw,72px)}
.client-strip{background:#fff8fb;text-align:center}
.client-logos{max-width:1100px;margin:34px auto 18px;display:grid;grid-template-columns:repeat(5,1fr);gap:12px}
.logo-badge{min-height:82px;display:flex;align-items:center;justify-content:center;background:#fff;border:1px solid var(--line);border-radius:16px;padding:16px;font-weight:800;font-size:1.18rem;box-shadow:0 10px 28px rgba(18,33,58,.05)}
.logo-badge.realtor{color:#173b67;letter-spacing:.06em}.logo-badge.airbnb{color:#ff385c;font-size:1.55rem;letter-spacing:-.05em}.logo-badge.vrbo{color:#245abc;font-size:1.55rem}.logo-badge.homeowners{color:var(--pink-dark)}.logo-badge.business{color:var(--navy)}
.trademark-note{max-width:900px;margin:0 auto;color:#7c8491;font-size:.75rem}
.process-section{background:#fff}.process-grid{max-width:1180px;margin:0 auto;display:grid;grid-template-columns:repeat(3,1fr);gap:18px}
.process-grid article{position:relative;padding:34px 30px;border:1px solid var(--line);border-radius:18px;background:#fff;box-shadow:0 14px 34px rgba(18,33,58,.06)}
.process-grid article>span{display:grid;place-items:center;width:44px;height:44px;border-radius:50%;background:var(--pink);color:#fff;font-weight:800}
.process-grid h3{font-family:"Playfair Display",serif;font-size:1.55rem;margin:20px 0 8px}.process-grid p{color:var(--muted);margin:0}.center-action{text-align:center;margin-top:30px}
.reviews-section{padding:94px clamp(20px,7vw,112px);background:var(--navy);color:#fff;display:grid;grid-template-columns:.8fr 1.2fr;gap:64px;align-items:center}
.review-summary h2{font-size:clamp(2.5rem,4.5vw,4.6rem);margin:12px 0 20px}.review-summary p{color:#cbd4e2;max-width:540px}.stars{color:#ffc247;font-size:1.65rem;letter-spacing:.15em}
.review-card{margin:0;background:#fff;color:var(--ink);padding:42px;border-radius:22px;box-shadow:0 26px 60px rgba(0,0,0,.22)}.quote-mark{font-family:"Playfair Display",serif;color:var(--pink);font-size:5rem;line-height:.5}.review-card blockquote{margin:20px 0 28px;font-size:1.08rem;line-height:1.7}.review-card figcaption{display:flex;align-items:center;gap:12px}.review-card figcaption>span:last-child{display:flex;flex-direction:column}.review-card small{color:var(--muted)}.review-avatar{display:grid;place-items:center;width:48px;height:48px;border-radius:50%;background:var(--pink);color:#fff;font-weight:800}
.why-section{background:#f7f9fc}.why-grid{max-width:1180px;margin:0 auto;display:grid;grid-template-columns:repeat(4,1fr);gap:14px}.why-grid article{padding:28px 18px;text-align:center;background:#fff;border:1px solid var(--line);border-radius:16px}.why-grid strong{display:block;font-family:"Playfair Display",serif;color:var(--pink-dark);font-size:2rem}.why-grid span{display:block;color:var(--muted);font-weight:600;margin-top:5px}
.faq-section{background:#fff}.faq-list{max-width:920px;margin:0 auto}.faq-list details{border:1px solid var(--line);border-radius:14px;margin:12px 0;overflow:hidden}.faq-list summary{list-style:none;cursor:pointer;padding:20px 56px 20px 22px;font-weight:700;position:relative}.faq-list summary::-webkit-details-marker{display:none}.faq-list summary::after{content:"+";position:absolute;right:22px;color:var(--pink);font-size:1.5rem}.faq-list details[open] summary::after{content:"–"}.faq-list p{margin:0;padding:0 22px 22px;color:var(--muted)}
@media(max-width:900px){.client-logos{grid-template-columns:repeat(2,1fr)}.process-grid{grid-template-columns:1fr}.reviews-section{grid-template-columns:1fr;gap:34px}.why-grid{grid-template-columns:repeat(2,1fr)}}
@media(max-width:600px){.client-strip,.process-section,.why-section,.faq-section{padding:64px 16px}.client-logos{grid-template-columns:1fr 1fr}.logo-badge{min-height:68px;font-size:.95rem}.logo-badge.airbnb,.logo-badge.vrbo{font-size:1.3rem}.reviews-section{padding:64px 18px}.review-card{padding:30px 22px}.why-grid{grid-template-columns:1fr 1fr}.why-grid strong{font-size:1.55rem}}